The Interactive Society of Nova Scotia (ISNS) was formed in October 2017, to advocate for interactive and video game development and foster collaboration within the industry in Nova Scotia. According to the Entertainment Software Association of Canada (ESAC), over 300 people are employed in 20 studios around the province, making it the 4th largest provincial game development industry in Canada. ISNS members are committed to the further development of the industry in Nova Scotia, hiring graduates from local Universities and Colleges, and working to promote high standards of relevant education. In addition to its advocacy and educational outreach work, the ISNS also organizes events to foster collaboration within the Nova Scotia game developer community.
About the Interactive Society of Nova Scotia (ISNS)
Board of Directors
Jeff Cameron
With over 20 years in the industry, Jeff has led game development teams on numerous titles in Canada and the US for publishers such as Microsoft, THQ, Electronic Arts, Ubisoft, HBO and 2K. In 2012, he co-founded Alpha Dog Games where he manages the studio and provides technical and development direction. As President of the Interactive Society of Nova Scotia, Jeff aims to further the interactive media and video game industry and foster collaboration and growth within Nova Scotia.
Selena Landon
Selena has been working in the Nova Scotia Arts Community for 20 years, with a career ranging from Theatre, TV, Film, Animation and Video Games. Her diverse background has allowed her to see how industries develop from the ground up and she applies this knowledge towards developing a robust and sustainable Games industry in Nova Scotia. Selena proudly works at Ubisoft Halifax as their HR Manager, where she recruits top talent, manages International mobility, immigration processes, deploys strategies for organizational and talent development, and heartily advocates for Nova Scotia and the resources we harbor here.
Marina Vidal Garre
Marina is an Internationalization Specialist and Transmedia Educator with a particular interest in digital technologies, committed to improving the Nova Scotia game industry through cluster competitiveness strategies. Focusing on womxn in technology, Marina is a proponent of womxn in games. With an extensive experience around the globe, supporting family in game development, Marina has lived and worked in multicultural environments for more than 15 years, and brings fluency in Spanish, Catalan, French, English, Portuguese and Mandarin Chinese to the team.
As Membership & Outreach Director, she focuses on expansion, engagement and retention of ISNS members, and encourages a strong sense of Community among Nova Scotia interactive media industry.
Lori Shepherd
Lori builds games. Lori also builds teams from the ground up, ensuring the effectiveness of the team through collaboration. Lori is Chief Executive Officer, Creative Director, & Civil-Military Liaison of Cold Furnace Studios Cold Furnace Studios. Sitting on the Executive Board of Directors with the Interactive Society of Nova Scotia, Lori advocates for the game industry in Atlantic Canada.
Shawn Woods
Shawn is an award-winning artist with 20 years experience in the interactive and video games industry. Formerly an Art Director of Microsoft, Relic Entertainment and Fit Brains, his experience spans all aspects of leadership, design, development, and all platforms from PC to Console to Mobile to Web and Video Editing. He strongly advocates for ITC, the fastest growing sector in Nova Scotia, and guest speaks at schools around the province.
Marcelo Careaga
With over 15 years background in the video games industry, Marcelo Careaga has an extensive in-depth knowledge of mobile and social games. In his previous roles, Marcelo notably held several key positions in Production & Publishing, like Head of Tencent Publishing at Miniclip, or Executive Producer at Zynga. Since September 2019, Marcelo is proud to be part of the burgeoning Nova Scotia game development community as Studio Manager at Ubisoft Halifax, to accompany the studio in strengthening even further its mobile free-to-play expertise. He also sits on the Board of Directors of the Interactive Society of Nova Scotia, advocating for the growth of a healthy video game industry in the province.
Darryl Wright
Darryl has been a developer and leader in software and video games for over 20 years, shipping titles on multiple generations of consoles including Electronic Art's groundbreaking Ultimate Team franchise. Since returning to Nova Scotia, Darryl opened Punk Science Studios Inc. as a platform for his own creative ideas and previously worked as the managing director of Gogii Lighthouse Studios, the new Halifax arm of Gogii Games. He is now the Technical Director at Ubisoft Halifax.
Hal Richman
Hal has a Ph.D. in Political Science from University of North Carolina at Chapel Hill, where he studied how facilitation can help overcome power disparities in task-oriented groups. His undergraduate and graduate work includes studies in mathematical game theory, cybernetics and the philosophy and psychology of science. Hal has strong business planning and “startup experience”, as well as an entrepreneurial bent in a variety of technically focused industries such as software and energy efficiency.